Why Should You Use a Managed Website Agency?
Congratulations, you not only have a new business with all the official paperwork and certifications but now you have a website, too! You worked tirelessly with an agency, and once it was live, you got an invoice and a “nice to work with you” handshake. But now what? How do you manage it? How do you keep up with the fast-growing number of updates? And make sure your page ranks in Google searches? Now you’re on your own.
As a business owner, your main priority should be running your business, not running your website. This is a common source of pain, and we are here to help you understand why a working with a managed website agency will highly benefit your business.
What is a Managed Website?
In short, a managed website is when everything needed to maintain its function is done by a web agency, and not you. In our case, this includes the hosting, security, research, design, development, on-page SEO, backups, maintenance, as well as updates and edits of your website.
A web content management system (WCMS) is a software content management system (CMS) specifically for web content. It provides website authoring, collaboration, and administration tools that help users with little knowledge of web programming languages or markup languages create and manage website content. Managed websites may still be created using a CMS or may even be created from scratch with static HTML by the web developers from your agency, it doesn’t matter because the ongoing content changes in a “Managed Website” are done by the web agency and not you.
Save Time and Increase Productivity
This is probably the most important reason for a digital agency to use managed hosting. Time is money, and you need more of each!
With demanding clients and tight schedules keeping you busy with their sites and apps, there’s no time for servers. Opting for a managed hosting service can provide you some breathing room. It makes sense to offload infrastructure and maintenance to a hosting partner. You can then focus on the creative requirements of your clients. You just need to use a server, not run it.
Stay up to Date on the Web
Updates, upgrades, new software, and new trends…the changes in the world of web never end. An agency specializing in managed websites will be using the newest frameworks, platforms, and other technologies. Therefore, your website and your brand will be ahead of the competition!
Support Around the Clock
A managed website will benefit your business by providing 24/7 support. As in actually delivering it, not just saying it. If your site experiences a sudden traffic surge at 3 a.m. on a Sunday, due to traffic halfway around the world, what will you do? Contacting support and hope for the best? Or contact support knowing that somebody is there, and can scale your server resources up – no matter the time of day or night, weekday or weekend?
Regardless of how efficient and feature-rich your hosting environment is, there is always a possibility of issues emerging unexpectedly. When working with a fully managed host, they immediately and effectively handle the technical difficulties.
How to Choose a Website Management Agency
Tips for choosing the right web development and management agency for your business:
- Determine what type of website you need. This may sound like a given, but not all websites are the same.
- Determine your compatibility. When you hire a web development company, you are hiring a technology partner.
- Determine the level of support you need.
- Evaluate their level of attention to details.
- Factor in all the costs.
Let’s Work Together
At Charley Grey, the completion of a website or application development isn’t the end of our business relationship with our clients. We will host the project and provide ongoing support. We are constantly updating our client’s websites, staying in front of Google algorithm changes, web design trends, and search engine visibility updates. Our goal is to get your website to the top of local search results for your industry’s main keywords. And once you’re there – we aim to keep you there!